- #Powder kiss matte shadow palette lens blur skin#
- #Powder kiss matte shadow palette lens blur professional#
- #Powder kiss matte shadow palette lens blur mac#
Adding to the image was a touch of outrageousness.
#Powder kiss matte shadow palette lens blur mac#
Rather than driving sales through traditional promotional techniques, MAC relied on the integrity of its carefully formulated product line. Behind the counter, the MAC approach was notably different. The company took the industry by storm, offering a wide range of products that blended street savvy with glamorous style and panache. One of the most popular offerings was an intense matte red lipstick, which got a boost with an appearance in a photo-shoot of the fast-rising Madonna, later seen wearing a MAC T-shirt.
#Powder kiss matte shadow palette lens blur professional#
Professional makeup artists manned the counter, an industry first. While other major makeup brands at the time were predominantly skincare companies, MAC chose instead to establish itself as the ultimate colour authority. Their approach was chic utility, with the makeup coming in black pots rather than compacts. As the magazine credits racked up and word-of-mouth popularity grew, the duo launched MAC in March 1984 from a counter in a Toronto department store. Soon, stylists and fashion editors got in on the action. At first, they made the cosmetics in their kitchen and sold them straight from the salon to fellow makeup artists, as well as models and photographers. Makeup artist and photographer Frank Toskan and salon owner Frank Angelo became frustrated by the lack of makeup that photographed well, so they decided to create their own. Make-Up Art Cosmetics started life in Toronto, Canada. Today, MAC means so many things to its millions of fans in every corner of the planet, but a global beauty phenomenon has to begin somewhere. A professional makeup brand setting trends backstage at fashion weeks around the world. MAC believes in SOCIAL RESPONSIBILITY, with initiatives such as VIVA GLAM and the MAC AIDS Fund at the heart and soul of our unique culture.BIRTH OF A CULT: FROM WOW TO NOW!All Ages, All Races, All Genders. Our Artists create trends backstage at fashion weeks around the world. MAC is at the forefront of fashion TRENDSETTING, collaborating with leading talents from fashion, art and popular culture. MAC is a proud COMMUNITY of professional makeup artists working together to bring our vision to life. MAC celebrates diversity and INDIVIDUALITY - we are for All Ages, All Races, All Genders. Exclusively available at the M.A.C Flagship Store at ION Orchard, you can customise a 2-pan, 4-pan or 6-pan palette - we’d double these shadows as blush alternatives to make our own rosy eye and cheek palette.MAC is the world's leading professional makeup authority because of our unrivalled expertise in makeup ARTISTRY. While available in mono eyeshadow pods, you can also pick and choose your favourite shades as pan refills to customise and create your perfect palette, whether you want your go-to shadow duo, or you have the ideal quad palette in mind.
Even our humid weather is no match for these shadows.
#Powder kiss matte shadow palette lens blur skin#
Specially processed with the Cream Matrix Formula seen in the original lip variant, the creamy shadows will glide on the skin and last all day, with a light but waterproof formula that won’t crease or fade throughout the day. The brand’s cult moisture-matte lipstick has been transformed into a soft, smooth formula made specifically for our eyes, providing shades of red, pink and nude colours that will give us the perfect pop of colour to any look.Įxpect a luxuriously soft shadow that provides a blurred, blended colour with the help of Soft-Focus Filter Technology.
Gone are the days where we have to attempt to use our favourite lipsticks as eye colours because we just can’t find the perfect shadows to match our lips - inspired by our favourite everyday lip colours, M.A.C has launched the Powder Kiss Soft Matte Eye Shadows, a 10-shade collection that bears the same matte formula seen in the revolutionary Powder Kiss Lipstick and Liquid Lipcolour.
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